ECommerce Basics

From EcommerceWiki
Ecommerce BasicsCourses
Ecommerce Basics (1).png

Ecommerce Basics

This chapter introduces the basics of ecommerce. What is ecommerce? Why do people buy online? What is the impact and size of ecommerce?

1. What is ecommerce?

The essentials of ecommerce. What is the definition of omnichannel and in which case do you use a multichannel? What do B2C, B2B, C2B, C2C and G2C mean? And what is the difference between them? Supported by the model from Dave Chaffey, who writes (E)-books. Author: Wijnand Jongen
Continue reading

2. Why do people buy online?

Learn about the advantages and the disadvantages of online channels and physical stores. Consumers like to orient, select and buy across multiple channel. But every channel has its strengths and weaknesses. Author: Wijnand Jongen
Continue reading

3. What is the impact of ecommerce?

Read about the impact of ecommerce on the customer journey, the value chain, the global and local markets and on business models
Continue reading

4. What is the size of ecommerce?

Global, the B2C ecommerce sales of goods and services is doubled in 2014 compared to 2011. See here which region world’s strongest B2C ecommerce is, they are compared to each other in a model. You also get to know which countries are on top. Author: Wijnand Jongen
Continue reading

5. What are the trends in ecommerce?

Get to know the trends that are taking place right now in the ecommerce sector. That’s the reason this sector is changing rapidly. Find out what ubicomp stands for. Author: Wijnand Jongen
Continue reading

Wijnand Jongen
Corinne Poort
Managing Editor
Ecommerce Foundation

Share this topic