Prot:E-Commerce meets B2B
e-Commerce meets B2B
New for 2017, NetComm Suisse Association presents “A look at B2B e-Commerce”, the event devoted to exploring e-Commerce from the perspective of B2B. Whether you are currently working in B2B or thinking about making the jump, do not miss the chance to attend this dynamic event to discover the appeal of the sector, its state-of-the-art and the latest trends.
B2B is without doubt a great sector to be in right now. Thanks to online shops open around-the-clock, the convenience of ordering from any place and at any time, and access to detailed product or service information, business customers are increasingly moving towards online shopping. Indeed a recent Forrester (April 2015) report found that 74% of B2B buyers use the web to research over 50% of their work purchases, and 30% complete at least half of those purchases online. They estimate that by 2017, that percentage will nearly double to 56%. This positive shift offers an excellent growth opportunity for both operators already working in B2B, and those thinking about taking the leap. The benefits for your e-Commerce business are boundless, from bringing in additional revenue and higher transaction value to clear structure and collaborative shopping. If you are new to the online environment, you can increase both your brand awareness and profitability through an e-Commerce platform.
Like any sector, B2B has its own set of peculiarities. Through keynote speeches, panel discussions and round tables, this event seeks to provide expert know-how on a number of relevant topics, including measuring operating data, recruiting and hiring suitable experts, promoting customer loyalty and optimising logistics.
Don’t miss out on what promises to be another excellent event organized by NetComm Suisse Association.
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