Prot:The Future of Shopping Ecommerce Foundation
The Future of Shopping
How will consumers shop in 2020 and beyond? This is the central research question of a continuous research program in which more than 1.000 retail experts across 30 groups worked together. Jorij Abraham, managing director of the Ecommerce Foundation, presents the highlights of this study taking into account changing consumer behavior, new technological developments and the rise of the global market places. He will conclude his presentation with concrete strategic alternatives for retailers to re-position themselves for the global retail market space of 2020.
Authors: Jorij Abraham
Topics: Ecommerce Strategy, Ecommerce Basics
Industry: Retail/Brand - Other
Publication date: 17 March 2016