Ecommerce Facts & Figures of Romania

Introduction to Romania

Romania is a republic in Eastern Europe. It has a population of 19.2 million people and its capital is Bucharest. The official language is Romanian and widely spoken foreign languages are English and French. Romania has a GDP of €170.9 billion, which represents a GDP per capita of €8,825 in 2017.


  • 19.2 million people
  • GDP of €170.9 billion
  • 5.9% unemployed
  • Inflation of -1.4%


Ecommerce in Romania

In 2017, the Romanian B2C ecommerce turnover grew by 22% to €2.5 billion. Romania had an online population of 16.3 million people who were aged 15 and older. Of the total online population, 1.9 million bought something online in 2015. The average spending per eShopper was €786 in this year.


B2C Ecommerce Turnover €2.5 billion
B2C Ecommerce growth 22%
Online population 16.3 million
Number of eShoppers 1.9 million
VAT rate 19%


Tips for ecommerce in Romania

Before trading in Romania, we recommend visiting the Q&A Online Taxes and VAT in Romania page.


Want to know more about the Romanian Ecommerce market?

An analysis of the Ecommerce market worldwide is available for download. All information about the Romanian Ecommerce market can be found in the following free reports:

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