Module: Usability & Testing

Usability is the ease of use and learnability of a human-made object such as a tool/website or device.

Usability includes methods of measuring usability, such as needs analysis and the study of the principles behind an object's perceived efficiency or elegance.

 

 

Topics in this module

  • The basis of a website/shop
  • What does the website design process involve?
  • What is usability and how do you measure this?
  • What test methods are there (A/B, multi-variant)?
  • What is involved in a design for other devices (mobile, tablet, SmartWare)?
  • Responsive designs versus custom designs

 

 

Theory in this module

 

Target group: Professional

Module level: Professional

Version | 28 - 08 - 2018

Part of course: Basics of Ecommerce (ECON1)

Topics in this module: Content Marketing, Online Marketing, Testing and Optimization
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