User Experience is defined by ISO as "a person’s perceptions and responses that result from the use or anticipated use of a product, system or service".
User experience (UX) focuses on having a deep understanding of users, what they need, what they value, their abilities, and also their limitations. It also takes into account the business goals and objectives of the group managing the project. UX best practices promote improving the quality of the user’s interaction with and perceptions of your product and any related services.
Your website, newsletter or any other publication must proviode a meaningful and valuable user experience to your target group.
Information must be: