Multi-channel retail report

Multi-channel retail report

Ecommerce and in-store retail are essentially the same thing to your customer. It’s all just shopping. How the customer chooses to buy from one retailer over another is influenced by a myriad of factors. A report analysing multi-channel retailers in the UK, based on the core tenets of multi-channel retailing.

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Document type: Research Study

Publication date: 20-06-2016

Number of pages: 34

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