Sweden : 2018 Ecommerce Report (free)

Sweden : 2018 Ecommerce Report (free)

This report provides a brief overview of the state of ecommerce in Sweden. This report has been published by Ecommerce Foundation with hand-selected data that will help both domestic and international retailers evaluate their potential for success in the Swedish ecommerce market.


Topics and Scope


  • Introduction: Sweden
  • Infrastructure and Logistics
  • E-commerce Landscape
  • Swedish Consumers
  • About the Report


Did you know?


  • Sweden’s population is expected to increase in 2018
  • Overall unemployment falling, but still high for Europe
  • Swedish (Krona) GDP is expected to grow steadily in 2018
  • Sweden ranks 1st in Internet Inclusivity
  • Sweden is in the top 5 for all aspects of Internet Inclusivity
  • Sweden ranks 2nd for Logistical Performance
  • Sweden still experiencing high ecommerce growth rates
  • Average consumer spending online is rising steadily again
  • Purchases from national sellers declined slightly in 2017
  • Purchasing from unknown countries has increased most
  • Clothing is the most popular cross-border product category
  • Consumers are spending more on average
  • ‘Wish’ is by far the most popular shopping app


Optional: Get the extended report


The extended Swedish 2018 Ecommerce Report (paid-version) is available on

Topic specific reports you might like

Swedish 2017 Ecommerce Report


Other reports you might like:

Looking for ecommerce reports for a specific country? Looking for ecommerce reports for Switzerland, UK, China or other country? View specific country reports

Authors: Sara Lone

Editors rating

Document type: Research Study

Publication date: 09-08-2018

Number of pages: 60


Share this report