HOW TO NAVIGATE THE DTC VS E-TAIL CONUNDRUM

HOW TO NAVIGATE THE DTC VS E-TAIL CONUNDRUM

DTC vs E-Tail Conundrum

Customer is King. There is no better way to build a business than to understand the desires and needs of your customer. The DTC vs E-tail is a conundrum for brands when selling online.

In our white paper, our Head of Brand Performance, Ben Fairclough helps you navigate through this and make the right decision for your brand.

Learn:

  • What to consider before choosing to go with a DTC strategy

  • How to build a successful DTC strategy

  • How to achieve an optimized DTC strategy and also have e-tail success

  • Avoiding “Insight Leakage”

Read more
Authors: Niall OGorman

Document type: Research Study

Publication date: 01-01-2021

Number of pages: 10

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