Online video marketing has one big pitfall… Distraction. Is it possible to keep your audience interested in your video content? The most important thing to keep in mind is to be relevant for as long as the video lasts. Because the moment your video becomes dull your audience detracts.
When creating a video for your webshop...
- The product that is described in the title should be immediately visible in the video.
- Forget the beautiful intro.
- Use graphics to make your point clear.
A product video shows the benefits of a product. The user starts your video because he expects to see the product. An example of a product video that does this.